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Comments of the U.S. Council for Interantional Business
to the Department of Commerce on the "Proposal to
Improve
Technical mangement of Internet Names and Addresses"
We
appreciate the opportunity to respond to the Clinton Administration's
"Proposal to Improve Technical Management of Internet Names and
Addresses", as issued in the Federal Registry notice of 2/20/98. We
commend the U.S. government team for the time and attention they have devoted
to these critical issues. We believe that the Green Paper addressed many of
the key areas of concern to our member companies and offers a useful
framework for how each of these areas can be addressed.
The
USCIB is a membership organization representing the global interests of
American business at home and abroad, with the objective of promoting an open
system of world trade, finance, and investment. The USCIB is the American
affiliate of the International Chamber of Commerce (ICC), the Business and
Industry Advisory Committee (BIAC) to the Organization for Economic
Cooperation and Development (OECD), and the International Organisation of
Employers (IOE). Through these international business organizations, the
USCIB officially represents U.S. business positions both in the main
intergovernmental bodies, such as the OECD, the World Trade Organization, and
the ILO, and in the U.N. system through the consultative status of its
international affiliates.
The
USCIB has a keen interest in facilitating the growth and use of electronic
commerce. We believe that infrastructure stability, in terms of Internet
addressing and domain name systems, coupled with reliable and predictable
protection of established trademarks and brand names should be the goal.
Consumers must have confidence in electronic transactions through a secure
infrastructure and the ability to rely on established brand identities and
corporate reputations as guideposts of trust and reliability. Developing this
level of consumer trust in transactions will spur electronic commerce and
enable new markets to be opened with competition from new entrants by
developing a critical mass of e-consumers.
In our
comments, we focus most on certain issues raised in the Green Paper: the need
to maintain Internet stability, the need to provide predictable and reliable
protection for trademarks in online environments and the need to assure an
orderly transition of governance. We believe that the following principles
could be a useful guide in the transition to private sector governance.
TRANSITION PRINCIPLES
·
Stability:
The U. S. Government's stewardship must end in a
responsible manner so that the operational stability of the Internet is not
adversely affected by the transition. We also agree that change and evolution
in technical management is needed.
·
Competition:
We are in favor of increased competition and, where
appropriate, believe that competition should be encouraged and implemented.
Some minimized form of government authority will continue to be needed,
however, to ensure that trademarks are protected and that recourse is
available. Competition is a desirable outcome, but not a means unto itself.
The goal of sustainable competition requires a gradual transition period,
since many new processes and systems must be tested, and end users will need
the system to continue to operate successfully through all the changes
proposed.
·
Private, Bottom up coordination
We agree with this concept.
·
Composition of the Board and Related
Processes
We agree that the new governance structure should reflect
the changing nature of the stakeholders, take into account the increasingly
global distribution of stakeholders, and the increasingly commercial nature
of the Internet's applications. The composition of the new Board of the new
non-profit is a high priority to us. The proposed allocation of
"seats" an excellent approach to achieve that "balance".
We strongly endorse the approach of ensuring that at least 50% of the Board
seats come from the trademark/commercial user sectors.
Global Representation:
The
Green Paper makes it clear that global representation is essential, but does
not provide a clearly defined approach about how global representation is to
be identified and recruited. We look forward to seeing more detailed
discussions of this subject and offer the following comments on this subject.
We
understand that there are some who question whether the proposed approach of
the Green Paper ensures the United States a continuing and undeserved
leadership role in the governance of the Internet and in trademarks. We are
aware of the concerns expressed by the European Commission, and perhaps
others. While we do not discount those concerns, it is our view that the
transition period proposed in the Green Paper will provide near-term
stability, while ensuring an opportunity to develop an effective approach to
address the question of a longer-term global legal authority and related
issues involving trademarks.
We agree
that global representation is essential in the Board of the new Corporation
and acknowledge that an increasing number of users (now close to 33%) are
non-US in origin. However, we believe that the Green Paper provides for
participation by entities located in other regions, and in other nations,
ensuring that the decision-making process is global and representative. We
support the need to make every effort to recruit Board participation that is
representative of the global nature of the Internet.
We
support locating the non profit corporation in the U.S., where the USG has
legitimate authority to undertake such transitions; given the legal
realities, that seems both a reasonable and essential step. We agree that it
may be appropriate to consider methodologies to move some functions to other
regions of the world once the transition is complete, and the new corporation
is fully stabilized.
Respect, recognition, and protection of
trademarks:
As major
trademark holders, our members are experiencing problems already in dealing
with cyber-fraud, cybersquatting, and efforts to dilute their famous brands.
We recommend that additional attention and focus should be given to ensuring
that trademarks are recognized and protected and to how best to deal with
trademark conflicts. Therefore, we endorse the need for a study on these
issues as outlined in the Green Paper and look forward to supporting such an
effort.
Trademark
holders are also encountering a serious problem with the use of false
information provided to the registrar when obtaining the domain name, thus
making it difficult or impossible for the trademark holder to serve the
holder of the conflicting domain name.
We are
very concerned that two areas of high priority be addressed in this
transition period and beyond: 1) ensuring that trademarks are recognized,
respected, and protected in an effective and affordable manner with a uniform
and standardized approach (across all domains) to dispute resolution of
conflicts, and 2) that the negative consequences on consumers of increased
confusion is minimized.
We
therefore urge that effective steps be taken to explore harmonization of
trademarks, including recognition of trademarks in domain names via WIPO. We
ask that the U.S. government explore harmonization efforts with the European
Commission, and with other governments, including Australia, Canada, Japan,
and with WIPO's Director General, Dr. Idris Kamil.
Creation of new gTLDS
We
support the concept of separation of the registry and registrar functions, as
recommended in the Green Paper, and share the concern expressed about
promoting competition at the registry level. Cautions have been raised about
the proposed addition of simultaneous multiple gTLDs, due to problems which
arise in trademark conflicts and the resulting confusion to consumers. We
think this area should be approached with great care so as not to disrupt either
the marketplace or the trademark system. We therefore support the concept of
a careful and phased introduction of a modest number of competing registries
during the transition period. This phased and limited introduction will
enable the recommended study to take into
account
what happens when new gTLDs are introduced.
Resolution of Trademark and Governance
Issues
Overall,
we are pleased with the thoroughness represented by the Green Paper and the
approach it takes with many of the key areas; however, as we have noted, more
attention needs to be devoted to the impact upon trademarks and consumers of
the governance decisions. We believe that governance and transition decisions
must take into account the potential for disputes involving trademarks and domain
names.
There is
a synergistic nature between decisions involving governance and decisions
about ensuring protection of trademarks, and managing disputes for trademarks
and domain names. The issues of governance decisions, composition and number
of Board members, choice of national law, and authority to enter new gTLDs
into the Root Servers all significantly impact trademarks and must be
addressed with an awareness of their synergistic nature.
Both the
trademark and governance issues require the highest priority of attention and
resolution of these outstanding issues should be encouraged in the near term.
Comments on Appendix 2
Appendix
2, as drafted, is a good starting point in establishing minimum requirements
to which all registries must adhere. Registries, and their interaction with
Registrars, play an important role in ensuring both the stability of the
Internet and the protection of trademarks. We question the advisability of
placing so much reliance on WIPO for Trademark enforcement since no international
law exists to back it in this area. We propose the following:
·
In
addition to WIPO look to other established dispute resolution fora, such as
the ICC International Court of Arbitration, to provide users with the ability
to choose between reliable fora.
·
The
trademark dispute resolution process should be identical for all registries
and input from trademark owners/industry working groups should be solicited
in the development of this process.
·
Trademark
owners' interests must be fairly represented on the proposed Board of
Directors through sufficient participation of trademark holders and
commercial users on the Board.
We also
endorse the concept of the proposed study to evaluate the effects of adding
new generic Top Level Domains and related dispute resolution procedures on
trademark owners. We take note of the fact that substantial work has already
been undertaken in this area by WIPO and that a history of discourse in this
area already exists within the Trademark Community. We expect that the proposed
study will take notice of, and build upon, this previous work.
This
study should address a variety of issues, including but not limited to the
following:
1. The number of gTLDs which should be introduced;
2. Whether the establishment of a trademark clearance process
is necessary and how it might be developed and implemented across multiple
registrars;
3. Whether a searchable database is needed, and how it might
be funded and supported;
4. Identifying what information from Domain Name databases
should be accessible for "clearing" of trademarks;
5. Whether Domain Name registrants should be required to
provide certain information and certify its validity, under appropriate
penalty, such as, loss of the domain and /or name and monetary sanctions if
false information is used;
6. Identifying and evaluating known effective dispute
resolution mechanisms and whether additional protections should be
established by the registries; and
7. Focusing on choice of law or jurisdiction and trademark
infringement liability for registrars, registries, and technical management
bodies.
We
believe the study should be undertaken with the participation of: (1)
individuals and organizations responsible for trademark protection in
individual corporations; (2) individuals and organizations concerned with the
commercial growth and functioning of the Internet; and (3) consumers/users of
the Internet for commercial delivery of services and products.
Submitted
March 23, 1998
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