Lowry Discusses Role of WTO in Digital Revolution of Agriculture at WTO Public Forum Event

USCIB Senior Vice President for Innovation, Regulation and Trade Brian Lowry gave remarks at a World Trade Organization (WTO) Public Forum side-event on “Digital Services and Green Transition: A Promising Alliance that Needs an Incentive Multilateral Regulatory Framework.” The September 29th event, held in Geneva, was organized in partnership by USCIB, ICC France and Afed (the Association of French Large companies).

Lowry was joined by other prestigious speakers including the Permanent Representative of the Philippines to the WTO and Chairperson for the WTO Committee on Trade and Environment Ambassador Manuel Teehankee, Permanent Representative of Singapore to the WTO and Co-Chair of the Joint Initiative Statement (JIS) on e-commerce negotiating committee Ambassador Tan Hung Seng, the Deputy Director General of the WTO Jean-Marie Paugam and ICC’s Representative Director in Geneva Crispin Conroy.

Lowry discussed how digital tools can help mitigate risk and make farming more rewarding for all farmers—whether smallholders in developing countries or large-scale farms in the United States or Brazil.

“Digital farming can turn field, weather and agronomic data into insights that help address climate change and sustainable productivity,” said Lowry.

“However, this digital revolution does nothing if farmers do not have access to it. Whether it is the smallholder farmer in Africa or a large landowner in Argentina, the WTO can help by supporting market access for the technology and addressing data protection, the cross-boundary data interchange for both access and analysis, and the need for standards and disciplines for a carbon mechanism that promotes consistency and integrity,” added Lowry.

Staff Contact:   Brian Lowry

Senior VP, Innovation, Regulation, and Trade
Tel: 202.617.3159

Brian Lowry leads USCIB’s policy work on trade, health, food, agriculture, chemicals, and intellectual property. He also coordinates USCIB’s engagement in the Asia-Pacific Economic Cooperation (APEC) forum. Lowry joined USCIB in February 2021 having previously worked as an executive in the agriculture and crop science industry. Through his role as an executive, Lowry was also a longtime USCIB corporate member leader, as well as co-chair of USCIB’s working group on the UN Sustainable Development Goals and Post-2015 Development Agenda. Lowry was also the first board chair of the UN Global Compact Network USA.
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